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We enable digital customer experiences that truly connect.

Design to Engage

We create digital experiences that truly resonate. From intuitive UX/UI and data-driven personalization to complete omnichannel journeys, every interaction feels individual and reinforces the next.
Build to Scale

A powerful customer experience requires both a solid foundation and the right strategy. That’s why we integrate content, data, AI, and automation within a composable architecture, flexible by design and able to grow with your organization.
Deliver to Perform

Our robust, scalable platforms form the backbone of personalized customer interactions: stable, fast, and secure. Digital sovereignty is our standard, ensuring organizations retain full control over sensitive data and strategic IT.

Customer Experience with Impact

At GX, we create digital experiences that deliver real results — from the very first interaction to full-scale live operations. We bring together UX design, content strategy, and technical execution with real-time personalization and advanced martech integrations (CDPs, headless CMS, APIs, automations). Whether it’s a club deepening fan loyalty, a bank managing microcopy in real time, or a media company scaling privacy-sensitive audiences, our solutions drive measurable impact: increased engagement, higher conversion, and more efficient processes.
Crafted with Care, Built to Scale

Our approach always starts with the user and ends with measurable outcomes. We design clear, maintainable architectures, enhance them with intelligent segmentation and AI models, and activate campaigns in real time. From there, we continuously manage and optimize the platform, guided by defined KPIs and transparent reporting. Curious what GX can do for your digital channel? Explore our cases or let’s discover the possibilities together.

About Us

We combine years of experience with deep expertise and an eye for detail. Every solution is designed with care, secure, scalable and future-proof. We work with leading organizations. Brands that reach wide audiences or make a real difference in society. For them, every moment counts.
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PSV

PSV’s personalized website is full of dynamic content. By leveraging user data, every fan receives a unique and engaging experience tailored to their interests.
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Odido

Odido uses customer data, AI, and an omnichannel approach to automate personalized journeys. This results in higher conversion rates and more effective campaigns.
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Timing

Timing demonstrates how data and AI make recruitment truly personal. Candidate profiles, preferences, and behavioral data are combined into a single, central profile.
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- Unified Customer Data
Turning data into action: why dashboards aren’t enough

Guus Rutten
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- Compliance
GDPR and personal data: what you need to know in 2025

Rogier de Moel
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- Unified Customer Data
What Makes a Lead Sales-Ready? Lessons from a Smarter Scoring Model

Bo Hendriks
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- Unified Customer Data
Active Buying Centers: How to Find and Act on Group Buying Signals

Jeroen Bouwmeester
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- Unified Customer Data
- Web & App Development
- Personalization
Content That Clicks: Where Your CMS Meets Customer Data

Maatje van Broeckhuysen
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- Unified Customer Data
- Personalization
- Journey Orchestration
From Data to Results: Why Activation Defines Success in Retail and E-commerce

Michel Smits
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- Web & App Development
- Composable Architecture
From Selection to Implementation: How to Choose the Best CMS for Your Business

Mike Punte
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- Compliance
- Unified Customer Data
ISO 27001 Certification: A Trusted Standard for Your Business Protection

Mark Driessen
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- Unified Customer Data
The 2025 CDP Market Shake-Up: What You Need to Know

Hanneke Kuipers
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